By Sarah “Steve” Mosko
Flowers add color and gaiety to any special occasion and are a time-honored way to say thank you or beautify living spaces. However, cut flowers have become a multi-billion dollar global trade industry with a not so pretty underbelly rooted in where and how they are grown.
Historically in the U.S., flowers were first grown in greenhouses in Eastern states and later in Western and Southern states when commercial air transportation made preserving freshness possible. In the 1970’s, the U.S. grew more cut flowers than it imported, only a small fraction originated in Colombia.
However, new market forces were unleashed in 1991 when the U.S. suspended import duties on flowers from Colombia to curb growing of coca for cocaine and to bolster the Colombian economy. By 2003, the U.S. was importing more flowers from Colombia than were produced domestically. The combination of cheap unskilled labor (largely female) and ideal, year-round growing conditions created an explosive market for Colombian floriculture.